Hey Love!
DISCOVER YOUR MAGIC
TYES BY TARA IS AN AWARD-WINNING BRAND DEDICATED TO CELEBRATING FEMININITY. REIMAGINE ACCESSORIZING WITH OUR JEWELRY,
ACCESSORIES AND INTIMATES #TYESBYTARA
Established in 2010, TYES BY TARA started with a spark of inspiration from the naughty school girl necktie. I was fascinated by the juxtaposition of the strong masculine symbolism coexisting with the soft feminine details. After trying to find more like it, I decided that it was time to make my own. So I bought a sewing machine, some fabric and thread and started making each tye by hand.
Just like it still is today.
Using inspiration from music, fitness, and beauty, TYES BY TARA offers exclusively designed products that are designed to accessorize any look with a touch of femininity. Known for our classic feminine designs with a modern twist, TYES BY TARA is proud to offer and differentiate the brand with exclusive designs and handcrafted quality that transforms the accessorizing experience.


THE FOUNDER
Tara Acevedo
My passion is to create beautiful accessorizing experiences that make you feel elegant, feminine and sensual.
experience your magic
I BELIEVE FEMININITY IS NOT A LOOK BUT A STATE OF MIND.
it all began when I realized
THE BEAUTY OF
THE DETAILS
OFTEN OVERLOOKED BUT SEDUCTIVELY TRANSFORMATIVE
Vision
TYES BY TARA is an award-winning brand that designs jewelry, accessories & intimates to celebrate femininity. Our vision is to help women discover, embrace and celebrate their femininity.
Mission
To design jewelry, accessories & intimates that help women realize all that is she and all that she wants to be. Curating inspiration from fashion, music and fitness, Tara carefully designs each product to ensure originality, beauty and sophistication.
Values
THE POWER OF DETAILS
We value the power of the smallest things. A smile. A wink. A hand.
These small but powerful details are transformative, not only in life, but also in style.
FEMININITY IS BEAUTIFUL
We believe that femininity should be embraced. Beauty, softness, and kindness are often associated with femininity and it should be celebrated.
CONFIDENCE OVER COMPETITION
We believe in the power of confidence over competition. We want to make every women confident in her accessorizing so much so that she does not compete with others.
THE VALUE STATEMENT
Inspired to reimagine the accessorizing experience.
EXCLUSIVE DESIGNS
Each TYES BY TARA design is carefully created to ensure quality, endurance and satisfaction.
IMPACTFUL PACKAGING
We take packaging your experience very seriously and that is why it is so easy to gift!
INNATE VERSATILITY
Designed to go anywhere you want to go so you can enjoy them whenever and wherever!
LOVE & SUPPORT
We want you to love your TYES BY TARA experience. Care cards are presented in each item.